2015

Making Content Marketing Accessible and Beautiful

15Five

A Blog Built for Content Marketing

We helped 15Five launch a new responsive blog that has garnered more that 5,000 new email subscribers and growing. This process entailed preserving SEO from original posts as well as optimizing content and messaging for lead retention.

Industry: Marketing

Designing for Lead Conversion

We leveraged the brand's existing credibility to transform the new blog into a powerful lead generation tool. We built lead generation tools into each page of the blog to help maximize lead conversions.

Blog Home Page

The home page of the blog was designed to feature purpose first, and take the next opportunity to subscribe visitors who share that purpose.

Customizable Article Layouts

All blog articles have customizable layouts to choose from, this way no matter the subject, 15Five always has the right look for their article.

"Creative Propulsion Labs did phenomenal work redesigning our blog and offered great suggestions. We have become one of the most popular blogs in our industry, ​due in no small part to the skill and expertise that CPL brought to this project. "
David Mizne
Content Manager · 15Five